Knotel
Brand System
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Launch Campaign
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Touchpoint Design
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Brand Guidelines
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Brand System • Launch Campaign • Touchpoint Design • Brand Guidelines •
Knotel had a vision for the modern workplace led by innovation, flexibility—and most of all—beautiful design.
With this vision and an existing logo as inspiration, my team crafted a brand system that echoed the innovative flexibility that defines Knotel.
2019
Creative Director: Meg Beckum
Designers: Tyler Bengtsen, Dee Dalencour, Eddy Lee
Motion Design: Chase Massingill, Dee Dalencour
Custom typeface created with TienMin Liao,
Maxime Gau and Sabrina Nacmias